Approach
Our Playbook
How we ship AI-native SaaS in 2-8 weeks
Products Shipped
Avg. Time to MVP
Uptime SLA
AI-Accelerated Development
We leverage AI throughout the product lifecycle:
Prompt → Plan → Code
Ship features in hours, not weeks
Automated Testing
Every commit is validated
Instrumented Launches
Telemetry from day one
Our AI workflow doesn't replace craftsmanship—it amplifies it. We maintain a high bar for code quality, security, and UX while moving at startup velocity.
Design Principles
Mobile-first, touch-friendly
Most users engage on mobile. We design for thumbs, not cursors.
Minimal friction to value
Every extra tap, field, or screen is a chance to lose the user. We ruthlessly cut complexity.
One source of truth
Sync issues destroy trust. We architect around data consistency and real-time updates.
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Security by Default
Security isn't a feature—it's table stakes:
Tenant isolation
Every customer's data is logically separated
Least-privilege access
Users and services get only what they need
Audit logs
Every sensitive action is tracked
Encryption everywhere
At rest and in transit—industry-standard protection
We build for regulated industries (wellness, hospitality, finance) where trust is non-negotiable.
Pricing Discipline
We believe in transparent, outcome-driven pricing:
Clear ROI
Our pricing reflects the value we create
Simple tiers
No hidden fees or surprise charges
Rev-share options
For products that drive direct revenue
Pilot-friendly
Preferential pricing for early partners
"Fair pricing = sustainable products"
If a product can't sustain itself at a fair price, we pivot or shut it down.
Distribution-Led Building
We don't build in a vacuum—we validate as we go
Identify a category
High-value problems with fragmented solutions
Find pilot partners
Operators who will co-design with us
Ship fast, iterate faster
2-8 week MVPs, then weekly updates
Prove unit economics
CAC, LTV, churn—prove it before scaling
Scale what works
Pour fuel on validated fires
"We'd rather kill 10 experiments than scale one bad bet."